ATLANTA — Baltimore Ravens running back Jamal Lewis was sentenced to four months in prison Wednesday for using a cell phone to try to set up a drug deal about 4? years ago.

The penalty, worked out with prosecutors in October, should allow Lewis to return to the Ravens well before the start of the 2005 season. At most, he could miss the opening of training camp.

Game Tickets


Upon arriving at the Raptors-Knicks game the other night, Linds and I show our tickets at the front gate, the usher scans the bar code on the ticket with a handheld device and we are permitted to pass through the gate and enter the arena environment.

What does this accomplish?

As noted already, the predominant characteristic of the modern stadium environment is its enclosure. This poses a problem for the spectator-fans as they attempt to flow en masse from one space to another — that is, flowing through the barriers that enclose a carceral environment. In the past, gate ushers could pursue one of two strategies to meet the demand of this flow:

The first option was to carefully peruse each ticket and either risk huge lineups or else incur the economic costs of more ushers, more open gates, and therefore less "enclosability". The alternative was to maintain a higher rate of flow at the risk of increased counterfeit or illegitimate entry.

Downloading this responsibility to the bar code scanner and enterprise ticket management platform allows for net wins on both fronts, however. A high flow rate, so necessary to an entertainment/leisure business, is maintained, yet the database can check for fakes as well. Most importantly, the security of the carceral space is left intact.

It also essentially renders the gate usher an automaton. Though more "entertaining" or "family-friendly" than automatic gate machines at parking garages, the similarities are striking nonetheless.

The enterprise-wide ticket management system also allows for further wins that are flow-related, in this case the flows of information. We know precisely how many people attended the game, which seats they sat in, how much each of those seats cost, whether it was a season ticket or single-game purchase, etc. We could track all of this information before, albeit after the fact; now we know it instantaneously.

Finally, the ticket serves an archival function, in duplicate: on one hand, as promotional item in the archives of the subject's memory box, and on the other, as a code to the database that objectifies the fan's attendance in the archives of a computer's electronic memory box.

A Strengthened Sport Media Power

The latest I3 manufacturing news, from

On Monday, ESPN and EA announced a 15-year integrated marketing agreement that will allow for all of EA's sports franchises to have access to the network's programming and personalities.

. . .

"Our mission is to be in a place that is central to our fans, wherever they are watching, reading or logging on," said John Skipper, ESPN's executive vice president of advertising sales, new media and consumer products. "Video games has become the new medium and we felt that it was crucial for us to be there in the biggest way possible."

The TV Arc of Muhammad Ali

Three television appearances, seemingly chosen at random, trace the arc of Muhammad Ali's career outside the ring:

1967: Appears in an interview with Howard Cosell. Ali, who had changed his name from Cassius Clay upon joining the Nation of Islam, refused to serve in the American army during the Vietnam War as a conscientious objector. He was stripped of his championship belt and his license to box and sentenced to five years in prison.

1996: Lights Olympic Torch. A broken and trembling Ali provides the inimitable televisual moment for the International Olympic Committee's archives when he lights the torch at the opening ceremonies of the centennial Games in Atlanta. The Games would provide Vietnam's first visit to the United States as an Olympic delegation after boycotting the 1984 Los Angeles Games (they had 6 competing athletes and no medals).

2004: VirtuAli appears in adidas commercial. With the magic of CGI, a commercial spot for adidas' Impossible is Nothing ad campaign features Ali's virtual appearance fighting against daughter Laila in an adidas commercial. At this time, Vietnam is a strategic location for the company, "where there is a concentration of factories manufacturing adidas-Salomon product."

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