'The Language of Science'

Marshall McLuhan, Understanding Media, p.105:

Just as writing is an extension and separation of our most neutral and objective sense, the sense of sight, number is an extension and separation of our most intimate and interrelating activity, our sense of touch.

. . .

More and more it has occurred to people that the sense of touch is necessary to integral existence.

Music Note "Reach out, reach out and touch someone …" Music Note

And that is why I prefer the term pantactilism to the dataveillance used by the thinkers at the McLuhan program: rather than placing the emphasis on the evolution of surveillance, as it were, pantactilism — a seeing without eyes, as the blind "see" with their hands — expressly indicates the sense of touch that McLuhan himself found in numbers, what he considered "the language of science."


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